Window Decals vs. Window Clings
One of the areas of printed advertising that improved the most during recent years has been window graphics. More efficient techniques were created, enhancing the quality of the final product.
Both window advertising decals and window clings are among the most accessible resources. They look fantastic and are highly competent to catch everyone’s attention. The only problem is that they look similar, so the line to difference both is thin. Most people cannot conceptualize the many distinctions between these window graphics.
At FoamCorePrint, we want all our customers to know what exactly they have at hand to make their projects a reality.
What are Window Decals?
We must begin with the window stickers, which are the most popular type of window graphics out there. In simple terms, these are adhesives graphics, glued directly to the glass and other similar surfaces.
Window Decals vs Window Stickers
Also known as window stickers, decals are high-quality materials with excellent printing options. There is technically no difference between decals and window stickers – they are the same and often used interchangeably. However, some argue that there is a difference with stickers vs decals . Stickers tend to be removed from a (paper) backing and then put on another surface while decals are TRANSFERRED from a backing to another surface, making decals more reusable. For the purpose of this article though they will be used interchangeably.
Transparent window decals are installed either inside or outside, depending on the client’s preferences. Either way, window decals are entirely resistant to water and direct sunlight which is part of what makes them so popular.
Most of the time, the main worry is the residue left by window decals when removed. Truth be told, only companies that work with low-quality materials suffer from this. At FoamCorePrint, we use the best materials in town, so no adhesive elements remain on the glass after the removal.
Before talking about window clings, it’s necessary to mention that there are two predominant types of window decals: clear window graphics and custom vinyl stickers.
Clear window graphics is a large sticker with the graphics printed on a background, which is usually transparent. On the other hand, custom vinyl stickers have no background, enjoying a more impressive, high-end appearance with eye-catching detailing. Perforated window films are good options as well that allows one way visibility. We compare perforated window films with decals here. While they’re good options they don’t have the same flexibility as clear or transparent decals.
While they seem alike, window clings are very different from the window stickers we addressed before. A clear window cling sticker is a high-quality printed material that doesn’t use adhesive to stay adhered to the glass. Instead, window clings use static electricity. Window cling materials consist of vinyl plastic and ink – it’s a simple, but powerful marketing tool.
Window clings are cut exactly according to the shape of the printed advertising and are installed in seconds, without the hassle of the adhesive. Because of this, they can be removed and installed again for an infinite number of times – a big reason why window cling printing is becoming more and more popular. The removal, as expected, is even cleaner in comparison with custom vinyl stickers, which leave minimum residue in some rare cases. Cricut window clings are an option, but not recommended as they tend to not be worth the price.
The Bottom Line
Now you know both window graphics, you can make a smarter, well-informed decision. At FoamCorePrint, we don’t go exclusively with either, because both are excellent and provide superb results.
It is fair to say that window clings have a small advantage over window stickers / decals: the former can be removed and installed multiple times without any issue. This is important for clients on the run or having ongoing adjustments in their strategies.
Of course, this is not always good. Because window clings are easy to remove, they can be victims of vandalism. Nevertheless, FoamCorePrint invites you to include these fantastic resources in your campaign.